Create wedding marketing strategies that get you booked.

The 2020 Wedding Market Reports from Splendid Insights are now available! Trusted by top brands worldwide, the affordable wedding market reports from Splendid Insights help remove the guesswork about what today's engaged couples really want, empowering you to create wedding marketing strategies that get you booked.

I started Splendid Insights in 2009 because I was frustrated by the type of bridal consumer research being published. I knew the wedding industry was multifaceted and influential and yet entire sections of it went ignored.

I specifically designed it to be accessible to the creative businesses that are the backbone of the wedding industry: a floral shop owned by a mother and daughter team, a husband and wife photography studio, an invitation designer who got her start on Etsy, a wedding planning company run by a single mom, and so on.

To celebrate our 10th birthday, we’re offering a sale on all of our wedding market reports through next Wednesday December, 6th. This is the ONLY sale we’ve EVER held in the history of our 10 years!

There are 12 reports to choose from, including wedding research by country, wedding budget range, as well as the brand new Destination Wedding Market Report.

Here are a couple insights from this year's Wedding Market Reports:

At Splendid Insights, we present real wedding budgets in six segments:
*Intimate ($1000 or less)
*Economical ($1,100 - $10,000)
*Standard ($11,000 - $30,000)
*Premium ($31,000 - $95,000)
*Luxury ($96,000 - $500,000)
*Ultra Luxury ($500,000 or greater)

While wedding spending is down in each budget category with the exception of the Ultra Luxury Budget segment, destination wedding budgets are increasing significantly.
Today's couples want the option to text their wedding vendors and suppliers and 85% say it matters that they receive a response within 24 hours.

Splendid Pro Tip: WhatsApp makes WhatsApp Business which makes managing this while maintaining boundaries easier.